Surya Unveils Spring 2016 Catalog
CALHOUN, Ga. — April 13, 2016 — Surya has released its spring 2016 catalog, which is now available in print, online and via the brand’s free iPhone®/iPad® app.
Designed to showcase Surya’s extensive offering of seamlessly coordinating home accessories, the 820-page catalog features artfully styled product photography, including numerous room scenes and style shots along with close-up images showing product details. The catalog opens with four colorful trend vignettes – providing design inspiration and highlighting just a few of the many ways Surya accessories can be combined to create cohesive, fashion forward looks for any lifestyle and price point.
A streamlined approach makes it easy to locate and shop products according to category and lifestyle. To simplify product selection, Pillows, Throws and Bedding have been grouped together in a Textiles section, while Art, Mirrors and Wall Hangings have been combined into a Wall Decor section. A Top Sellers section featuring best-selling products within each category offers convenient access to more than 500 rug and accessory options with demonstrated sales performance.
“With each new catalog, we strive not only to provide a valuable, easy-to-use sales tool but also to reflect the depth and breadth of our product offering in an engaging and highly relevant way,” said Satya Tiwari, president, Surya. “Our latest catalog has been thoughtfully organized to help designers and retailers find the accessories they’re looking for, and the information needed to make informed purchasing decisions, more quickly than ever before. We’re proud to deliver such a comprehensive and visually inspiring resource to support our customers in growing their home accessories business.”
Additional enhancements to the catalog include an expansion of the Bedding, Lighting and Mirror sections to reflect the growth of these popular product categories for Surya. Also featured are the brand’s custom solutions – including Made to Order Rug and Made to Order Art programs – which provide almost limitless design options and shipment of product within as little as one week.
Currently mailing to customers, Surya’s spring 2016 catalog will make its official debut at High Point Market. Market attendees can pick up a copy in the Surya showroom – Showplace 4100 – which will be open daily from 8 a.m. to 8 p.m., beginning Friday, April 15. The catalog can also be accessed digitally at www.surya.com/ecatalog.
About Surya
Surya is the premier one-stop source for coordinating home accessories for a broad range of lifestyles and budgets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 50,000 fashion forward products, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Dallas, High Point, Las Vegas, Mexico City, New Delhi and Toronto. To learn more, visit www.surya.com.
SOURCE: Surya